Collection: Rolex

Rolex is one of the most prestigious and recognizable luxury watch brands in the world, renowned for its precision, durability, and timeless design. Founded in 1905 by Hans Wilsdorf and Alfred Davis in London, the company later moved to Geneva, Switzerland, where it became a leader in horological innovation. Rolex was the first to introduce key advancements such as the Oyster case, the world’s first waterproof watch case, and the Perpetual rotor, an automatic winding mechanism. Models like the Submariner, Daytona, and Datejust have become iconic, prized by collectors and enthusiasts alike. With a legacy of excellence and association with explorers, athletes, and world leaders, Rolex continues to set the standard for high-end watchmaking.