Universal Geneve

Universal Genève is a Swiss luxury watch manufacturer with a rich history dating back to 1894, when it was founded by watchmakers Numa Emile Descombes and Ulysse Georges Perret in Le Locle, Switzerland. Renowned for its craftsmanship and innovation, the brand gained prominence for creating elegant and precise timepieces, including the iconic Tri-Compax chronograph and the Polerouter, designed by the legendary Gerald Genta in the 1950s. Universal Genève has long been celebrated for blending technical sophistication with timeless design, earning it a loyal following among watch enthusiasts and collectors. Despite facing challenges in the modern era, including ownership changes and shifts in the luxury watch market, the brand was revitalized in 2023 under new management, with a renewed focus on its heritage and high-end horology. Today, Universal Genève continues to embody Swiss watchmaking excellence, appealing to those who value both history and artistry in their timepieces.